This spring/summer collection, after Japan, Peru, and Jeju, we decided to take inspiration from the Sahara desert and its cultures. 

 The richness of the saharan culture allowed us to create this new collection called “Desert Rose”; reflecting the beauty and the power of the saharan region history. The collection is called “desert rose” to create a symbolic link with this beautiful rock shaped naturally by the desert. This rock is naturally shaped by the desert and formed from a combination of water, wind, and sand. It carries the energies of clarity, prosperity and purification; key words that reflects perfectly what we wanted to share through this collection. 

 For this collection we really wanted to S-H-A-R-E. Sharing a culture, sharing respect, sharing the world. Therefore we also decided to collaborate with two Arab artists and one jewelry brand to create three collaborations which will link Arab Saharan culture to the the Korean one.